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The culture of continental breakfast in Delhi

Let’s face the truth – majority of Delhiites are not known to be early-risers, especially during the weekends. However, the concept of meeting friends over breakfast instead of evening coffee or a round of drinks or late dinners is fast-catching up.

While a place like the All American Diner is a front-runner when it comes to breaking fast early in the morning, a lot of new places, like the quaint little Tonnino or the student-friendly Big Yellow Door are coming up with quirky ways to attract customers and are quite successful too. And now, we have a new player in the fray in the form of our good ol’ Hard Rock Cafe.
While the idea of a place, dedicated to jamming to rock music on evenings, serving breakfast sounds a little queer, HRC has tried hard to break out of its stereotyped image to diversify into something as challenging as a breakfast buffet.
The factor that sets HRC buffet apart from others is that this is not a regular feature for the cafe, and has been conceptualised to be a speciality for days that have international sporting events, the telecast time of which coincides with the local breakfast time.
The inclusion of ‘parathas’ as the only Indian option seems more like an attempt to fit into the ‘breakfast for all’ bracket, particularly for the Indian crowd, when the chef claims to have hand-picked an otherwise continental array of choices. Chef Brijesh tells us that the menu, which mostly comprises continental items, was designed keeping in mind the kind of crowd HRC generally attracts based on its brand value.